feature visuals
mobile ads
event flyers
email design
logo design
web experience design
Digital, web, print and everything inbetween. With over a decade of experience in the visual advertising world and a near obsession with current trends, I am here for you.
New version of your app about to hit the market? Let's create a cohesive look and feel for all your app store deliverables, press visuals, and consumer facing creative.
Yup, you are really good at what you do. Your deck outlines every objective to perfection. Allow me to do what I do best and focus purely on the look and feel.
I'm currently available for offsite project work. I'm based in the Bay Area and would love the opportunity to meet up and discuss your design needs.
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feature visuals
With an upcoming realease Lightroom, I was tasked with designing a catalog of feature visuals. Getting to know the product is always a rewarding experience, especially with such an incredible tool. Appraoching the drawing board, with the intention of showcasing photography alongside a gentle reference of UI. The idea was to represent each feature, with as little added as possibile, maintaing simplicity while still communicating capability.
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interactive mobile ads
The objective here was to create an interactive mobile ad concept for the upcoming holiday season. Utilizing Microsoft's accent-color pallete and geometric logo, I developed a 4/4 grid memory game, that would resolve to an offer once a user matched two like squares. The concept was later refined down to a 3/3 grid. A simple approach to mobile engagment.
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event flyers
A food and beverage program a step above the rest. With multiple large scale events hosted each year they needed engageing, and uber-customized visual collateral. Each event a new challenge, a new theme and a fresh look. The establised flyer template was thrown out the window, and here are a few things that we came up with. Cheers!
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HTML email design
The brief requested a series of html email template designs that could be leveraged along multiple touch points. My approach was to put forth a clean, stripped down, light weight HTML/CSS friendly, content focused experience. In some instances leveraging the app's UI in others an abstract representation, in all cases staying true to the essence of the products approachable nature.
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Branding
Two former food and beverage pros came to me with the idea of a brazilian beach acai-bowl cafe concept. My logo concepts were rustic, homegrown, yet chic and organized. I also deliverad a branding package, including a stripped down style guide. This kind of work is often a refreshing reprieve from the day to day, plus I always look forward to helping a new business get off the ground.
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Visual design
The goal was to introduce a partnernship benefit to the Adobe Creative Cloud experience. Aside from the users visual experience on the main site, an additional CC desktop app component was considered. Part of the sturggle was to determine if we would rely on partner's creative resourses to represent themselves, or provide internal creative. After exploring multiple design approaches the solution was to create a standarized grid of logos to represent each product offer, briefly speaking.
